Wall Street Journal suggests Americans ‘to skip breakfast to save money’

10:11 25.02.2023 •

No, this is not satire. Wall Street Journal even listed out increase in amount of essentials for breakfast and said how one can save money by simply not eating breakfast. The Wall Street banker's newspaper advises Americans to skip breakfast. I wonder if the bankers themselves will follow this advice?

In order to save money, simply skip breakfast, suggested a Wall Street Journal article to the US populace. Even statistical argument is provided in the article to support their claim. It stated that a number of breakfast essentials experienced significant price rises as a result of a perfect storm of inclement weather, disease outbreaks, and ongoing consequences of Russia’s invasion of Ukraine.

The article, by Gabriel T. Rubin, began by outlining the factors that led to the sudden price increases for a number of breakfast staples.

It further said, that the egg prices rose 8.5% in January compared to the previous month and have grown 70.1% in the last year, which is the largest annual rate since 1973. According to Information Resources Inc., the U.S.’s greatest avian influenza pandemic has decimated poultry flocks, pushing up the price of eggs more than any other supermarket item in 2022. According to the United States Department of Agriculture (USDA), U.S. egg stockpiles were 29% lower in the last week of December 2022 than they were at the start of 2022.

Frozen, noncarbonated juices and drinks saw a 1.5% increase in January compared to the previous month, and the 12.4% yearly increase is the largest in more than ten years. Due to a cold, two storms, and a citrus disease that is destroying its orange groves, Florida orange growers are collecting their smallest crop in nearly 90 years, the article added.

Breakfast cereal costs rose just 0.4% in January compared to the previous month, but were 15% higher than they had been a year earlier.

It concluded by saying, that breakfast lovers might do better to stick to a cup of roasted coffee rather than instant. Prices for roasted coffee fell last month by 0.1%, while those for instant coffee increased by 3.6% on a monthly basis.

The article, however, was severely mocked and characterized as innocuous, lacking in objectivity, and reticent regarding the cost-benefit analysis of starving oneself to survive.

For the past year, inflation has been the biggest concern for Americans who are having trouble paying for essentials. People are being forced to use more restraint while buying and consuming their favourite foods because the cost of basic items like meat, cheese, and bread has jumped by anywhere from 10% to 30%.


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